The history of business communication over the past couple of decades has been one of almost constant change. Mobile communication, and mobile connectivity in the larger sense, is changing the way business communicators plan, create, and distribute messages. Mobile devices are overtaking PCs as the primary digital communication tool for millions of consumers, employees, and executives, and hence, businesses that don't become mobile-friendly will fall behind.
Business Communication, 13e, carefully blends technology awareness and skills with basic communication skills and practices. The new coverage of mobile communication includes major new sections in many chapters and important updates in other places, along with a variety of new questions, activities, and cases.
| Books Information | |
| Author Name | Courtland L. Bovee |
| Edition | 13th |
| Condition of Book | Used |
- Stock: In Stock
- Model: sga524