International Marketing 15th Edition, authored by Philip R. Cateora, Mary C. Gilly and John L. Graham, is a bestselling book in its field and provides students with material that gives a good perspective of international markets. The book will help readers understand the cultural and environmental uniqueness of any nation or region.
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McGraw Hill Education is a provider of educational books. They have marketed books on education content like 1000 Plus Questions on Indian Polity: General Studies for Civil Services Preliminary Examination (Paper - 1) 1st Edition, UGC NET PAPER I 1st Edition, JEE Main 2013: Mathematics Crash Course 1st Edition, and JEE Main 2013: Chemistry Crash Course 1st Edition.
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| Books Information | |
| Author Name | Cateora |
| Edition | 15 |
| Condition of Book | Used |
- Stock: In Stock
- Model: sga743